# Tella Video Analytics

> Tella is an all-in-one screen recorder with AI video editing, that lets startups and entrepreneurs create quick video messages, social demos, and long-form videos without switching apps.

## Overview
Track views, watch time, and engagement for every video. See who's watching and how they interact with your content.

## What's Tracked
- Total views and unique viewers
- Average watch time and engagement percentage
- Per-viewer watch timeline and rewatch sections
- Traffic sources
- Viewer locations
- Conversion funnels: page open to CTA click

## Viewer Identification
- Identified viewers when email is provided
- Real-time notifications when viewers open your videos

## Analytics Scope
- Individual video analytics
- Playlist analytics
- Account-level / library-wide analytics

## Plan Differences
- **Pro**: total views, unique viewers, watch time, engagement, conversion funnels. Individual viewers, traffic sources, and locations limited to top 5. History up to 30 days.
- **Premium / Enterprise**: full individual viewer list, all traffic sources, all viewer locations, all-time history.

## Related
- <a href="https://www.tella.com/sharing/llms.txt">Sharing</a>: How videos are shared and hosted
- <a href="https://www.tella.com/pricing.md">Pricing</a>: Plan comparison
- <a href="https://www.tella.com/llms.txt">Tella overview</a>